Digital Press Kit

Shannon McNab |

A Little Bit About Shannon

Shannon McNab is surface designer from sunny California focused on developing joyful artwork for a wide range of industries including fabric, greetings, stationery, and children's’ clothing and decor. Her lifelong love of crafting and fondness for anything handmade heavily influences her playful design aesthetic.

Why a Digital Press Kit?

As a practicing minimalist, being aware of and reducing the amount of stuff we accumulate is very important to Shannon. She thought one small way to “walk the talk” was to not create an elaborate printed press kit and instead opt for a simple digital one. 

Although her minimalist mentality may sound at odds with someone who works in surface design, Shannon always strives to create work that will inspire joy in those who buy items with her designs. And joy is at the heart of living a minimalist, purposeful life.

"People buy your joy" - Lilla Rogers

Shannon's Artistic Journey

Shannon had been a scrapbooker since the age of 13 and so it was a natural progression for her to go from being a scrapbooker to designing patterned paper for other scrapbookers to use.

Eventually, digital scrapbook design developed into a full-time business and helped her land a few projects within the paper scrapbook industry with companies like Becky Higgins LLC and Echo Park Paper Co. 

Then in May 2017, I fulfilled a lifelong dream of exhibiting at Surtex – I had a very successful show!

I feel so very lucky to do what I love each and every day and am fortunate enough to work with some wonderful brands in the crafting, greetings, gift, party paper, home decor and fabric markets.

Shannon has known from a very young age that she’d end up pursuing an artistic career, but her obsession with patterns didn’t begin until graduate school.

While working towards an MFA in graphic design at Savannah College of Art & Design, she took a textile design class in the Fibers department and her love of surface design was born.

After graduate school, she started her career as a graphic designer; first, as a freelancer, followed by two years working in the e-commerce design department at Pottery Barn. While working her full-time graphic design job, she fueled her love of surface design at night: creating patterns and illustrations and selling them to the digital scrapbook community. 

Why Work with Shannon?

As someone who’s designed product for manufacturers, as well as sold directly to consumers for several years, Shannon understand the differences in B2B and B2C relationships.

Her experience interacting with both internal design teams and customers is invaluable as she’s open to constructive criticism and used to troubleshooting problems quickly.

Design Focus

Although Shannon is best known for her colorful and detailed toss pattern repeats, she also excels at interesting geometric and coordinate prints. 

Beyond her love of patterns, Shannon enjoys creating hand-lettered typography and dabbles in playful character designs – both of which work particularly well for the greetings and children’s markets.


With Shannon’s long creative history with scrapbooking and other handmade arts such as cross stitching and sewing, it’s no surprise that her designs are often influenced by handmade objects she’s collected during her travels. She also has a soft spot for classic Disney animation and early children’s book illustrators like Mary Blair and Jim Flora.

A Sampling of Shannon's Work

Click any image to view it larger. To save, simply right click on the image and select "Save Image As".

Please Note: All design images are saved for web at 600px wide. If you need a larger size for publication, please email me directly.

Artist/Studio Photos

Photography by Jessica Safko. Click any image to view it full-size.

Please Note: All design images are saved for web at 800px. If you need a larger size for publication, please email me directly.

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